‘A Brighter Day’ is an initiative to mobilise and present art in spaces that need it the most. The simple act of hanging art on bare or otherwise sterile walls can transform the entire mood of a place, and therefore the mood of those present. In medical settings, art is a powerful tool, often overlooked. It can act as a source of encouragement for hospital workers and patients alike who may otherwise feel alone in their effort to heal.
DIY.health is a health startup that has been at the forefront of responding to the COVID-19 pandemic and is working on implementing groundbreaking innovations in the battle against the pandemic. Starting with the SAFER clinic and moving on towards rapidly deployable COVID-19 Inflatable Field Hospitals, the startup is working on rapidly scalable models in the war against the virus.
While these medical solutions being developed by DIY.health are highly specialised with regards to the functional purpose they serve, the team is also concerned about the mental health of health care workers and patients they interact with on a daily basis. Doctors, nurses, patients and visitors will be spending hours, days, and even weeks here and need something to brighten their day.
Method, a contemporary art space in Kala Ghoda, Mumbai is delighted to partner with DIY.health to help source art that serves this purpose.
‘A Brighter Day’ invites artists, established and fresh, across disciplines to contribute art that could be included as part of the program. The submissions need to simply have a positive mood to them and should be developed with the objective of putting a smile on the viewers’ faces. While the artworks will be used across ‘A Brighter Day’ associations, starting with DIY.health, the rights to all works will be retained by the contributed artist. Artists’ names will be on display with the artwork.
Method is an independent creative art space in Mumbai’s art district, Kala Ghoda. Adding to the fabric of this eclectic city, the space elevates artists breaking traditional definitions of “fine art”. Contemporary, street, modern and at times even classic art that embodies boldness of form and freedom from the norm, Method is the fringe leftfield.
The artists exhibiting at Method are typically mid-career artists on track to leave a mark on modern art history. As an art space, Method becomes an active participant in each individual’s artistic journey. By providing a platform where artists can create work as they envision it, unhindered by the restrictions of commissioned or client work, the true essence of their artistic vision emerges.
In January 2020 we (Dr. Swapneil Parikh and Dr. Rajit Shah) were working on a healthcare startup to support and catalyse a paradigm shift from curative to preventive medicine. Our startup was a few short weeks from going live when we first learnt about a novel coronavirus outbreak in China. This virus was later named Severe Acute Respiratory Syndrome Coronavirus 2 (SARS-CoV2) and the disease it caused was named Coronavirus disease 2019 (COVID-19). Realising that the virus was about to go pandemic, the entire team made the decision to pivot entirely to respond to COVID-19.